Specialist Content Creation
Written
The foundation of our business. We specialise in case studies, application stories, press releases, product reviews, white papers, awards submissions, and website copy. We understand that it’s not the technology that’s the heart of the story; it’s why and how people use it to make our lives better.
“Jands has been commissioning VCS to create application stories, case studies, and PR for our products since VCS opened its doors. Their in-depth technical knowledge, paired with their professional understanding of why people invest in our products means that the content they create starts selling for us as soon as it's published.”
Will Repanellis
Marketing Manager, Jands
“Awards aren't won on technical merit alone; the written quality of your submission is extremely important. VCS Creative not only understand what we do on a deep technical level, they can make it entertaining and enlightening for a non-technical audience to read about. Their work helped us win an AVIA award in 2019 for our work on the Santos Tour Down Under.”
Leko Novakovic
Managing Director, Novatech Creative Event Technology
“Encore Event Technologies partnered with VCS Creative Services to produce a series of White Papers demystifying technology for the professional events industry. Being event technicians as well as professional communicators, VCS delivered a product that was not only informative, but entertaining, and the papers continue to be popular downloads.”
Adele Symonds
Marketing Director APAC, Encore Event Technologies
Video
We’ve created video for web and social for major international brands, integrators, retailers, and industry media. Case studies, product reviews, tutorials, and application profiles. Want to go viral on social? We’ve done that too.
“LSC Control Systems have engaged VCS Creative on a number of occasions and we have always been very happy with the results. Projects have ranged from producing our online training videos to viral marketing videos. For the product training videos VCS provided all the equipment and technical skills to record the videos, as well as assisting us in tweaking the scripts and a gentle push in the right direction when we ran into problems. They were also responsible for all the editing, titles and effects. At the end of the project, which came in on time and on budget, we had 10 videos ready for uploading to our website.
The viral video was a fantastic success for us and still remains our most successful social media post of all time. We simply planted a seed with VCS and they did the rest. We gave VCS full artistic license to do what they do best, and it turned out to be a great decision. They did everything from concept, to scripting, performance, and editing. All we had to do was post it and wait for the clicks to come in.”
Richie Mickan
Product Manager, LSC Control Systems
Integrated Print & Digital Media
In print since 1993, CX Magazine was acquired by VCS Creative in January 2020. With the prestige and engagement only print can bring, CX is the AV and entertainment technology industry reference in Australia and New Zealand.
The magazine is backed up by digital publishing on cxnetwork.com.au, a must-read weekly news email to 18,000 subscribers, and an engaged organic following on LinkedIn, Facebook, and Instagram.
With a vertically integrated media company at our disposal, content created by VCS Creative has a ready-made distribution channel.
Marketing & Business Development
As a central point of contact for every major AV and entertainment technology business in APAC, VCS Creative has a deep and unique perspective on the entire market. We can provide market intelligence for companies seeking distribution in APAC, and design and execute marketing strategies.
“I have worked with VCS Creative for brands represented by AS Audio APAC Pte. Ltd. VCS convinced me with their knowledge and understanding of the AV industry in both Australia and New Zealand. They have successfully proposed distribution partners for our brands which are both a great cultural and excellent economic fit for both brand and distributor. If you’re in need of in-depth knowledge of this thriving market, I recommend VCS Creative.”
Alex Schloesser
CEO, AS Audio APAC Pte. Ltd. Singapore
Event Services
VCS provides services for tradeshows, conferences and more, including hosting and panel moderation, technical and tutorial presentations, programme curation and delivery, content creation, and development.
“I've engaged VCS Creative to create and run panel discussions, deliver technical tutorials, and create and host demonstrations and events at multiple ENTECH tradeshows. Not only do they know their tech backwards, they have an unparalleled ability to get the most influential AV and entertainment technology professionals in Australia in a room together."
Julius Grafton
CEO, ENTECH and SECTECH Roadshows